Brand Book
PoE Craft Helper's logo, icon, and brand colors — for guides, video thumbnails, and partner materials.
Logo

Do
- Leave clear space around the logo — don't crowd it against block edges.
- Use the logo on a dark background — it's designed for the site's dark theme.
- Grab the files from here, not screenshots of the site — this keeps quality and transparency intact.
Don't
- Don't stretch the logo or change its proportions.
- Don't recolor it or layer extra effects/shadows on top of the built-in ones.
- Don't place it over a busy or light background — gold on gold or white loses contrast.
Icon / favicon
Files
Color — "ember"
The site's single accent color — a warm gold evoking Path of Exile's crafting currencies.
ember-50
#FBF3E4
ember-100
#F6E4C1
ember-200
#EDCB8B
ember-300
#E3B15A
ember-400
#D89D3E
ember-500
#C9973B
ember-600
#AD7A2A
ember-700
#8A5E21
ember-800
#664619
ember-900
#47320F
ember-950
#2A1D09
Typeface
Inter — the only font family on the site, with the system sans-serif as a fallback.